For one semester courses in business statistics.
A student-friendly approach that shows how statistics work in each area of business.
Students need a frame of reference when learning statistics, especially when it’s not their major.Business Statistics: A First Course teaches students how statistics are used in each functional area of business in a briefer, one-semester format.
The sixth edition has been updated to reflect the latest data and information, and now includes a new problem-solving framework to help guide students through the material.
Understanding why: Using Business Statistics Scenarios. This text covers the importance of statistics in different functional areas of business such as:
- Information Systems
NEW! Going in depth: Think About This Essays. These essays provide greater insight into what has just been learned and raise important issues about the application of statistical knowledge.
Providing plenty of practice: MyStatLab. One of the keys to succeeding in business statistics lies in practice. When combined with this text, MyStatLab not only provides students with a seemingly unending amount of practice, but also provides them with immediate feedback and personalized learning aids.
NEW! Guiding students through: DCOVA framework. The DCOVA (Define, Collect, Organize, Visualize, and Analyze) framework in this text can be used as an integrated approach for applying statistics to help solve business problems.
Making it work: Emphasis on Data Analysis and Interpretation of Software Results. The use of computer software is an integral part of learning statistics, which is why this text emphasizes analyzing data by interpreting results while reducing emphasis on doing computations.
NEW! Using the software: Expanded Excel and Minitab guides. The instructions for using Excel and Minitab have been revised, reorganized, and enhanced in new end-of-chapter guides and back-of-the book appendices.
NEW! Showing how the concepts work in business:
- Managing Ashland MultiComm Services Case. This new integrated case appears at the ends of chapters throughout the book (replacing the Springville Herald case).
- Digital Cases. This series of interactive PDF files, which create this new series of cases, appears at the ends of chapters throughout the book (replacing the Web Cases).