For the 2-semester principles of economics course.
Reviewers tell us that Case/Fair is one of the all-time bestselling POE texts because they trust it to be clear, thorough and complete. This well-respected author team is joined for the 9th edition by a new co-author, Sharon Oster. Sharon's research and teaching experience brings new coverage of modern topics and an applied approach to economic theory, as demonstrated in the new Economics in Practice feature.
“Are you tired of books that sacrifice clarity by introducing some of the complexities of economic theory too early?”
Case/Fair/Oster, believe that the best way to understand how market opportunities operate and the best way to understand basic economic theory is to work through the perfectly competitive model first, including discussions of output markets (Ch. 16, goods & services) and input markets (land, labor & capital), and the connections between them, before turning to noncompetitive market structures (Ch 13-15), such as monopoly and oligopoly (Ch 14 & 15).
When students understand how a simple perfectly competitive system works (Ch 12), they can start thinking about how the pieces of the economy fit together. Learning perfect competition first enables students to see the power of the market system. It is impossible to discuss the efficiency of markets as well as the problems that arise from markets until students have seen how a simple, perfectly competitive market system produces goods and services (refer to Ch 6 & 11).
Macroeconomics organization
“Do you think the Keynesian Cross should be integrated more thoroughly into principles text?” “Are you tired of books that relegate Keynesian Cross coverage to “optional” chapters?”
They Keynesian Cross is an integral part of this text. Case/Fair/Oster believe strongly, that a text should use the Keynesian Cross carefully and systematically, to build up to the AD/AS model. One of the great benefits of this approach is that students won't mistakenly apply what they learned about simple demand and supply to aggregate demand & supply. (A detailed summary of this approach can be found in the preface).
“Do you find that International Coverage of Economic topics is
Increasingly important? Do you desire a text that incorporates the world economy into basic economic principles?”
There is an increasing economic interdependence among countries and their citizens. Case/Fair/Oster has integrated international examples and applications into a variety of chapters:
- Chapter 1 - discusses the many countries that contribute to creating the iPod.
- Chapter 7 - how UPS is using technology to speed worldwide delivery.
- Chapter 10 - how high speed trains in Europe benefit travelers, the environment, and the economies of communities served.
- Chapter 33 - world distribution of income and how technology affects distribution.
- Chapter 35 & 36 - two full chapters on the world economy.
Other Points of Distinction
“Do you think that newspaper and magazine articles can be an effective tool for motivating the concepts taught in principles of economics? Is it ever challenging to find a recent article that ties into the week's lecture?”
With Case/Fair/Oster, you and your students have three carefully integrated, and easy to use, sources for gathering and integrating the news into lecture of homework:
1. In Text News Analysis - The authors have taken real news articles from The Wall Street Journal, The New York Times, The Economist, and others, and have strategically integrated them into their text, in a feature called News Analysis. The authors have also added homework problems for News Analysis articles at the end of the chapter.
2. Online Weekly News Updates - In addition to the news articles in the text, the Case/Fair/Oster text also brings you two new articles each week, one for Microeconomics and one for Macroeconomics. Each update includes a direct link to the original web source, a summary, and a set of critical thinking questions that can be assigned or used to open classroom discussion (Articles are available via MyEconLab.com).
3. Online Chapter by Chapter News Archive - We know that the week's news isn't always relevant to the chapter you are on in class. That's why we keep an extensive archive of all Weekly News Updates, and organize them by chapter. Before your lecture, simply check the chapter by chapter archive to see if there is something interesting to bring in class that is both timely and relevant to the concepts that are being covered (Articles are available via MyEconLab.com).
“I often hear that assessing students in this course is one of professors' greatest challenges, would you agree?” “Professor, are any one of these: end-of-chapter questions, test bank materials, or on-line homework practice and assessment software important to you or your students?”
Names you trust in Economics, Case/Fair/Oster, continues its history of excellence in economic content and applications with a focus on assessment:
1. MyEconLab - this on-line, self-graded homework, tutorial, and assessment software will be available with Case/Fair/Oster 9e. Make your life easier by creating on-line homework for your students, as well as, save time with the guided solutions and eText offered in the tutorial and homework sections of the software. The software and text are fully integrated.
2. End-of-Chapter Material - the end of chapter material delivers the best questions for your students to learn the material in class. See the end of any chapter.
3. Case/Fair/Oster's Two Year Test Bank - use Case/Fair/Oster's Two Year Test Bank so you can make new quizzes and tests in year 1 and year 2 using the Case/Fair/Oster text. This strategy cuts down on shared tests between students. The test banks have been completely revised and updated with new questions. Test Bank #1 has all computer gradable questions for you to assign in year 1, Test Bank #2 has all computer gradable questions for you to assign in year 2, and Test Bank #3 has open ended, fill-in, and essay questions so you can use odd questions in year one and even questions in year 2.
“Professor, are you faced with a classroom of students with different abilities, backgrounds, and learning styles?”
Three-tiered explanations of key concepts (Stories-Graphs-Equations) - Case/Fair/Oster realizes the problem facing instructors is how to convey the core principles of the discipline to as many students as possible without selling the better students short.
Case/Fair/Oster's approach to this challenge is the three tier approach - Stories-Graphs-Equations. Each concept is presented in the context of a simple intuitive story often followed by a table or graph. And, in many cases, an equation is then used to present the concept with a mathematical formula.