The Business of Tourism - Chris Holloway - 9780273717102 - FT Prentice Hall - Pearson Education Schweiz AG - Der Fachverlag fuer Bildungsmedien - 978-0-2737-1710-2
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The Business of Tourism

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Titel:   The Business of Tourism
Reihe:   Financial Times
Autor:   Chris Holloway / R. Davidson / Claire Humphreys
Verlag:   FT Prentice Hall
Einband:   Softcover
Auflage:   8
Sprache:   Englisch
Seiten:   728
Erschienen:   April 2009
ISBN13:   9780273717102
ISBN10:   0-27371-710-3
 
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The Business of Tourism

Description

An invaluable foundation book for Tourism or Tourism Management students, Holloway et al offers historical context, background theory and current research, making it possible for students to see how the industry has developed and to contextualise the current issues and challenges that Tourism is facing today. Holloway et al place emphasis on the practical operational aspects of the tourism industry, making this book well-suited to students who intend to one day work in Tourism.

Features

  • Each chapter ends with a 'Future' boxed feature to deal with issues in more depth
  • More emphasis and signposting of 'hot topic' coverage within the contents and the text
  • More IT content throughout
  • More coverage of environmental impacts and considerations throughout
  • Increased internationalisation and global content
  • Fully updated testbank
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New to this Edition

  • New content on topics such as the volatility of oil prices, environmental concerns and coverage of the future of the industry within each chapter
  • New chapters on Business Tourism and Visitor Management
  • New case studies at the end of the book and more overseas examples throughout
  • New vibrant design of the text in full colour

The following online resources support the text:

·         For Instructors: New online test bank of questions for lecturers to accompany the updated teaching notes and PowerPoint slides at www.pearsoned.co.uk/holloway

 

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Table of Contents

PART I: DEFINING AND ANALYSING TOURISM AND ITS IMPACTS
1. An introduction to tourism
2. The development and growth of tourism to the mid 20th century
3. The era of popular tourism: 1950 to the twenty-first century
4. The demand for tourism
5. The economic impact of tourism
6. The socio-cultural impact of tourism
7. The environmental impact of tourism

PART II: THE TRAVEL AND TOURISM PRODUCT
8. The structure and organisation of the travel and tourism industry
9. Tourist destinations
10.Visitor attractions
11. Business tourism
12. The hospitality sector: accommodation and catering services
13. Tourist transport by air
14. Tourist transport by water
15. Tourist transport on land

PART III: INTERMEDIARIES IN THE PROVISION OF TRAVEL AND TOURISM
16. Visitor management
17. The structure and role of the public sector in tourism
18. Tour operating
19. Selling and distributing travel
20. Ancillary tourism services

PART IV: CASE STUDIES
Case 1: The activities of a travel management company - HRG
Case 2: Brunel's SS Great Britain - conservation and interpretation - a potential conflict?
Case 3: Marketing Belgrade as a conference destination
Case 4: Eurostar's move to St Pancras station and its impact on cross-channel traffic
Case 5: The pressure of visitors to Cambridge, England
Case 6: Business tourism in Tanzania
Case 7: Women managers in UK travel and tourism - a case of a glass ceiling?
Case 8: Sustainable tourism in the townships, South Africa
Case 9: Bournemouth's artificial surfing reef
Case 10: A new Russian window to the West - the province of Kaliningrad

 

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Back Cover

The Business of Tourism, eighth edition

"There are not many books that cover the basics of tourism as thoroughly as the Holloway textbook. It is written in an easy to understand language and is illustrated with plenty of brief examples." - Dr. Constantia Anastasiadou, School of Marketing and Tourism, Napier University Business School. 

 

The Business of Tourism is an invaluable foundation book for Tourism or Tourism Management students, offering historical context, background theory and research,  making it possible for students to see how the industry has developed and to contextualise the current issues and challenges that Tourism is facing today. Holloway et al place emphasis on the practical operational aspects of the tourism industry, making this book well-suited to students who intend to one day work in Tourism.

This eighth edition has been substantially revised and updated on five fronts …

  1. New content on topics such as the volatility of oil prices, environmental concerns and coverage of the future of the industry within each chapter
  2. New chapters on Business Tourism and Visitor Management
  3. New case studies at the end of the book and more overseas examples throughout
  4. New design of the text in full colour
  5. New online test bank of questions for lecturers to accompany the current teaching notes and PowerPoint slides at www.pearsoned.co.uk/holloway

 

“Overall, the text provides a thorough coverage of the relevant areas required by students to gain solid theoretical, conceptual and applied knowledge bases in the area of the business of tourism.” - Ruth Taylor, School of Management, Curtin University of Technology.

 

Authorship

Chris Holloway is Former Professor of Tourism Management at Bristol Business School, University of West of England.

Claire Humphreys and Rob Davidson lecture at the University of Westminster and both have had extensive experience working in tourism, both in the public and private sectors. They have assisted significantly in the preparation of this substantially revised edition and are committed to the long-term future of this text.

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Author

Chris Holloway is Former Professor of Tourism Management at Bristol Business School, University of West of England.

Claire Humphreys and Rob Davidsonlecture at the University of Westminster and both have had extensive experience working in tourism, both in the public and private sectors.

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