Introduction to Hospitality:International Edition - John Walker - 9780136069461 - Hospitality, Travel & Tourism - Hospitality and Hotel Management - Pearson Education Schweiz AG - Der Fachverlag fuer Bildungsmedien - 978-0-1360-6946-1
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Introduction to Hospitality:International Edition

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Titel:   Introduction to Hospitality:International Edition
Reihe:   Prentice Hall
Autor:   John R. Walker
Verlag:   Pearson Education
Einband:   Softcover
Auflage:   5
Sprache:   Englisch
Seiten:   656 CD
Erschienen:   April 2008
ISBN13:   9780136069461
ISBN10:   0-13-606946-0
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Introduction to Hospitality:International Edition

Description

For courses in Introduction to Hospitality.

This best-selling text is fully updated and streamlined for this edition. Each chapter includes an increased emphasis on globalization and environmental responsibility and a new chapter on Events Marketing appears in Part V. The practicality of previous editions continues with mini-case studies, contributions from industry experts, profiles of corporations, profiles of hospitality professionals and a new student DVD-ROM packed with resources to support readers’ coursework and their careers.


Features

  • A balanced attempt to help stuents understand all sides in the debate over Darwin and the Bible.  The readings illustrate why both scientists and religionists reacted as they did to the debate.
  • Illustrates for students the scientific basis of evolution.
  • Focuses the impact of the debate on the teaching of biology and how some students struggle with reconciling their religious beliefs with scientific perspectives.   
  • Provides new perspectives for students on major historical events such as the Trial of John Scopes.
  • Helps stuents understand why the debate over Darwin and the Bible has persisted for almost 150 years and why it is now a global phenomenon.
  • Provides an overview of the debate with a comprehensive concluding chapter.
  • Presents the perspectives of some of the leading figures in the debate such as Stephen Jay Gould, Walter Hearn, Phillip E. Johnson, Edward Larson, and Ernst Mayr.

 

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New to this Edition

 

New to this Edition:

 

New! Streamlined coverage-and a new layout and design.

·        Makes the text more user-friendly without sacrificing content.

 

New! Increased emphasis on globalization and environmental responsibility-appears in every chapter.

·        Offers the latest information on international trends and the greening of the hospitality industry.

 

New! Chapter 13, Special Events-appears in Part V.

·        Offers greater coverage of this growing area of the hospitality industry.

 

New! A student CD-ROM-includes a wealth of information such as sample test questions and answers, career information, scholarship information, resume writing and interviewing skills and more!

·        Gives students additional information to help them advance in their coursework and in their career.

 

 

 

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Table of Contents

PART 1: THE HOSPITALITY INDUSTRY AND TOURISM

1.      Welcome to the Hospitality Industry

2.      Tourism

PART 2: LODGING

3.      The Hotel Business

4.      Rooms Division Operations

5.      Food and Beverage Operations

PART 3: RESTAURANTS, MANAGER SERVICES AND BEVERAGES

6.      Restaurant Business

7.      Restaurant Operations

8.      Managed Services

9.      Beverages

PART 4: RECREATION, THEME PARKS, CLUBS AND GAMING ENTERTAINMENT

10.  Recreation, Theme Parks, and Clubs

11.  Gaming Entertainment

PART 5: ASSEMBLIES AND EVENT MANAGEMENT

12.  Meetings, Conventions, Expositions

13.  Special Events

PART 6: OPERATIONAL AREAS OF THE HOSPITALITY INDUSTRY

14.  Leadership and Management

15.  Marketing

16.  Human Resources

17.  Accounting, Finance and Cost Control

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