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Principles of Direct and Database Marketing
Autor:   Alan Tapp
Verlag:   FT Prentice Hall
Sprache:   Englisch
Datum:   Dezember 2008
9780273713029, Fr. 104.00

Contemporary Direct & Interactive Marketing: International Edition
Autor:   Lisa Spiller
Verlag:   Pearson Education
Sprache:   Englisch
Datum:   April 2009
9780135093160, Fr. 102.00
   
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