Microeconomics with Calculus with MyEconLab:International EditionDescription |
For all intermediate Microeconomics courses at the undergraduate or graduate level.
Understand the practical, problem-solving aspects of microeconomic theory.
Microeconomics: Theory and Applications with Calculus uses calculus, algebra, and graphs to present microeconomic theory using actual examples, and then encourages students to apply the theory to analyze real-world problems.
The second edition has been substantially updated and revised, and is now offered with MyEconLab—the online tutorial and assessment solution that personalizes both the teaching and learning experience. |
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Features |
For all intermediate Microeconomics courses at the undergraduate or graduate level.
Understand the practical, problem-solving aspects of microeconomic theory.
Microeconomics: Theory and Applications with Calculus uses calculus, algebra, and graphs to present microeconomic theory using actual examples, and then encourages students to apply the theory to analyze real-world problems.
The second edition has been substantially updated and revised, and is now offered with MyEconLab–the online tutorial and assessment solution that personalizes both the teaching and learning experience.
NEW! Microeconomics: Theory and Applications with Calculus is now available with MyEconLab! MyEconLab is a powerful assessment and tutorial system that now works hand-in-hand with Microeconomics: Theory and Applications with Calculus, 2e. New to this edition, MyEconLab includes comprehensive homework, quiz, test, and tutorial options, where instructors can manage all assessment needs in one program. Highlights include:
- Select End-of-chapter Questions and Problems, including algorithmic, draw-graph, and numerical, are available to students for additional practice or as assignments.
- Test Item File questions are available for assignment.
- The Custom Exercise Builder allows instructors the flexibility of creating their own problems for assignment.
- The powerful Gradebook records each student’s performance and time spent on the Tests and Study Plan, and generates reports by student or chapter.
Visit www.myeconlab.com for more information or an online demonstration of instructor and student features.
NEW! Get the latest information in microeconomic theory: New and Updated Chapters and Material. The three major changes to this edition include:
- Substantial material has been added to the three consumer theory chapters. Examples include:
- An updated section on preference axioms with preference relationship notation.
- A new 3D diagram showing the relationship of the utility function to indifference curves.
- New material on quasilinear utility functions.
- Expanded discussions on rationality, how to maximize utility using substitution, how to derive an expenditure function, and the marginal rate of substitution.
- New behavioral economics sections have been added to five chapters.
- The two chapters on game theory and oligopoly, and monopolistic competition have been reorganized and rewritten.
NEW! Gain hands-on experience: New and Updated Real-World Examples and Applications. This edition includes new and updated examples and applications throughout the text. Overall, these examples and applications use real people, real companies, and real data to illustrate basic microeconomic theory, providing students with a practical perspective that showcases the versatility of modern microeconomics.
NEW! See how it works: Added Solved Problems. Provide students with a step-by-step model for working out qualitative and quantitative problems using algebra and calculus with the Solved Problems found within this text. Students get the opportunity to practice the method modeled in a series of related exercises at the end of the chapter.
Make it click with Calculus. Much of microeconomic theory is based on maximizing behavior. And since calculus is particularly helpful in solving maximization problems, this text combines calculus, algebra, graphs, and verbal descriptions to make the theory as clear as possible for students.
Present a present-day context: Modern Theories.
This text goes beyond basic microeconomic theory and looks at theories and applications from many important contemporary fields of economics. Examples include:
- Extensive coverage of problems from resource economics, labor economics, international trade, public finance, and industrial organization is featured throughout.
- This text introduces game theory in Chapter 13, analyzing both static games (including prisoners’ dilemma, chicken, and other games) and multiperiod games (such as collusion and preventing entry), and special attention is paid to auction strategies.
- Chapters 14, 16, 17, 18, and 19 employ game theory to analyze oligopoly behavior, investing given an uncertain future, pollution (the Coase Theorem), and other topics.
Offer a dose of the real-world: Integrated Real-World Examples. This text uses real-world examples throughout the narrative to illustrate the many basic theories of microeconomics. Examples include:
- Students see monopoly theory applied to a patented pharmaceutical, Botox.
- Oligopoly theories are used to analyze the rivalry between Coke and Pepsi, and between United Airlines and American Airlines on the Chicago—Los Angeles route.
- Apple’s monopoly pricing of iPods is analyzed.
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New to this Edition |
NEW! Microeconomics: Theory and Applications with Calculus is now available with MyEconLab! MyEconLab is a powerful assessment and tutorial system that now works hand-in-hand with Microeconomics: Theory and Applications with Calculus, 2e. New to this edition, MyEconLab includes comprehensive homework, quiz, test, and tutorial options, where instructors can manage all assessment needs in one program. Highlights include:
- Select End-of-chapter Questions and Problems, including algorithmic, draw-graph, and numerical, are available to students for additional practice or as assignments.
- Test Item File questions are available for assignment.
- The Custom Exercise Builder allows instructors the flexibility of creating their own problems for assignment.
- The powerful Gradebook records each student’s performance and time spent on the Tests and Study Plan, and generates reports by student or chapter.
Visit www.myeconlab.com for more information or an online demonstration of instructor and student features.
NEW! Get the latest information in microeconomic theory: New and Updated Chapters and Material. The three major changes to this edition include:
- Substantial material has been added to the three consumer theory chapters. Examples include:
- An updated section on preference axioms with preference relationship notation.
- A new 3D diagram showing the relationship of the utility function to indifference curves.
- New material on quasilinear utility functions.
- Expanded discussions on rationality, how to maximize utility using substitution, how to derive an expenditure function, and the marginal rate of substitution.
- New behavioral economics sections have been added to five chapters.
- The two chapters on game theory and oligopoly, and monopolistic competition have been reorganized and rewritten.
NEW! Gain hands-on experience: New and Updated Real-World Examples and Applications. This edition includes new and updated examples and applications throughout the text. Overall, these examples and applications use real people, real companies, and real data to illustrate basic microeconomic theory, providing students with a practical perspective that showcases the versatility of modern microeconomics.
NEW! See how it works: Added Solved Problems. Provide students with a step-by-step model for working out qualitative and quantitative problems using algebra and calculus with the Solved Problems found within this text. Students get the opportunity to practice the method modeled in a series of related exercises at the end of the chapter. |
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Table of Contents |
- Introduction
- Supply and Demand
- Consumer Theory
- Demand
- Consumer Welfare and Policy Analysis
- Firms and Production
- Costs
- Competitive Firms and Markets
- Applications of the Competitive Model
- General Equilibrium and Economic Welfare
- Monopoly
- Pricing and Advertising
- Game Theory
- Oligopoly
- Factor Markets
- Externalities and Public GoodsFactor Markets
- Uncertainty
- Information
- Contract Theory
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