Description

 A brilliant business needs a brilliant business plan and this is the book to help you write one. It will take you step by step through the process to help you build  a business plan quickly and easily and then use it to build your business.

This book introduces the basic concepts of business planning, shows you a swift and smart way to prepare a business plan and reveals how to use a business plan to run your business more effectively.

This book is ideal if you need a plan to show your bank manager, small investors and employees, or to use as a chart for steering your business. It contains:

- Step-by-step instructions on how to build your brilliant business plan from scratch.

- A range of model plans for very different businesses to show you brilliant business planning in action.

- Advice on what delights banks and investors, as well as what not to do.

Table of Contents

• Author acknowledgements
• Chapter 1:        An introduction to writing your Business Plan
• Chapter 2:        Getting started?
• Chapter 3:        Competition; show how you’ll beat them
• Chapter 4:        Harnessing the power of marketing
• Chapter 5:        Making money – the most popular part of the plan!
• Chapter 6:        How you’ll fund your business
• Chapter 7:        The people side of your plan
• Chapter 8:        Protecting what your ideas
• Chapter 9:        How to reduce your plan to two pages; the executive summary
• Chapter 10:      Presenting your Business Plan
• Chapter 11:      Our Business Plan in Action
• Appendix:         Pro-forma business plan

Back Cover

A brilliant business needs a brilliant business plan.

This is the book to help you write one – step by step, quickly and easily – and then use it to build your business.

Brilliant Business Planwill introduce you to the basic concepts of business planning, show you swift and smart ways to prepare your plan (no matter what your idea or business is), and reveal how to best present your plan and use it to run your business more effectively.

If you are thinking of starting your own business or you want to run your business more effectively (and profitably!), this is the book for you.

Brilliant outcomes                               

Understand, thoroughly, your business or business idea

Know, step-by-step, how to create a winning plan,from scratch

Feel confident and ready to present and put your planinto action