Description

For courses in Introduction to Hospitality and Hospitality Management.

Capturing the flavor and breadth of the industry, Introduction to Hospitality Management, Fourth Edition, explores all aspects of the field including: travel and tourism; lodging; foodservice; meetings, conventions and expositions; and leisure and recreation. Devoting six chapters to management, the text focuses on hospitality and management and uses first-person accounts, corporate profiles and industry morsels to foster a student’s appreciation for the field. Throughout, author John R. Walker invites students to share this industry’s unique enthusiasm and passion. The text is organized into five sections: the hospitality industry and tourism; lodging; restaurants, managed services, and beverages; recreation, theme parks, clubs, and gaming entertainment; and assemblies and event management. Each section includes insight from industry professionals, contains up-to-date information on career opportunities, and includes many examples illuminating current industry trends and realities. Extensively revised and updated, this edition contains new photos, new page layouts, and new coverage on topics ranging from sustainability to globalization.

Features

Hallmark Features

Helps students prepare to succeed in any area of the hospitality industry. Includes thorough coverage of all segments of the industry, including tourism, lodging, restaurants, managed services, recreation, theme parks, clubs, gaming, assemblies, event management, and more.

Supports easy, effectively, and timely review. Contains “Check Your Knowledge” questions throughout the text, as well as Apply Your Knowledge questions, and end-of-chapter Review Questions and summaries.

Encourages deeper web-based exploration. Contains Internet research exercises in each chapter.

Helps students link concepts and theory to real-world practice. Illuminates many topics with current case studies.

Illuminates the experience of working in the field. Contains many Personal and Corporate profiles featuring key players in the field.

Gets students quickly up-to-speed with specialized industry terminology. Boldfaces keywords and concepts in text, lists them at the end of each chapter, and defines them in a comprehensive glossary.

New to this Edition

Updated throughout to reflect today’s industry realities, best practices, and career opportunities, and to deliver this content in a more engaging and contemporary fashion.

Updated and improved! Extensively revised and updated text, new photos, and new page layouts–making the book more engaging, current, and relevant

• Gives students more accessible and engaging access to more timely and useful content

New! New sections on the latest sustainable practices and technologies–incorporated in each chapter

• Helps students participate in hotel operations that reflect the major trend towards “green” and “sustainable” practices

New! Suggested Activities sections–in many chapters

• Gives students more opportunities for hands-on practice and realistic experience

New! Adds coverage on “Hospitality through the Ages”–providing solid historical context

• Helps students understand the industry’s rich tradition, history, and culture

Improved! More career information–presented in most chapters

• Helps students link what they are learning to specific career opportunities they can take advantage of

Expanded! Broadened coverage of globalization–illuminating its growing impacts on the hospitality industry

• Helps students recognize deepening global linkages and growing international opportunities in all areas of the field

Expanded! More “Focus On” boxes–offering insights from leading academicians, guest educators, and industry experts who link the text’s concepts and ideas to real-world applications

• Helps students benefit from the expertise of a broad cross-section of industry leaders

Table of Contents

PART I: THE HOSPITALITY INDUSTRY AND TOURISM

1.    Welcome to the Hospitality Industry

2.    Tourism

 

PART II: LODGING

3.    The Hotel Business

4.    Rooms Division Operations

5.    Food and Beverage Operations

 

PART III: RESTAURANTS, MANAGER SERVICES AND BEVERAGES

6.    Restaurant Business

7.    Restaurant Operations

8.    Managed Services

9.    Beverages

 

PART IV: RECREATION, THEME PARKS, CLUBS AND GAMING ENTERTAINMENT

10.  Recreation, Theme Parks and Clubs

11.  Gaming Entertainment

 

PART V: ASSEMBLIES AND EVENT MANAGEMENT

12.  Meetings, Conventions, Expositions

13.  Special Events

 

PART VI: MANAGERIAL AREAS OF THE HOSPITALITY INDUSTRY

14.  Leadership and Management

15.  Control
16.  Planning

17.  Organizing

18.  Communicating and Decision-Making