Description

For introductory courses in hospitality.
Introduction to Hospitality is a lively, comprehensive survey of the world's largest industry - hospitality. Students explore the vibrant inner workings of each hospitality segment, including hospitality and lodging; beverages, restaurants, and managed services; tourism, recreation, attractions, clubs, and gaming; assemblies, events, and attractions; and managerial areas of the hospitality industry. The 8th Edition highlights a range of issues shaping the future of each segment of the hospitality industry.

Features

In-depth exposure to all areas of hospitality

• Revised - The Current Issues section of each chapter has been revised and updated with factors currently shaping the future of each segment of the hospitality industry.
• Technology Spotlights feature focuses on a wide variety of technological processes, systems, and products used in the hospitality industry — e.g., “Hotel Information Technology” (Ch. 3).
• Updated - Information on planning has been updated, including with details on objectives and key results.
• Revised - Information on gaming entertainment has been reorganized. The history of the industry and current practices now appear in one complete section.

Real-world examples

• Expanded - Case studies based on industry scenarios — including a new one in each chapter — challenge students to recommend appropriate actions — e.g., “Overbooked: The Housekeeping Perspective” (Ch. 3).
• Introducing... and A Day in the Life of... features provide an up-close and personal introduction to the career paths of industry leaders, with an emphasis on their challenges, achievements, and contributions.
• Corporate profiles showcase the practices, growth, and scope of leading corporations and organizations.
• Updated - Interviews with hospitality professionals have been updated, including those with social media coach Fallon Zoe, general managers Thom Druffel and Norberto Roman, and Hospitality Playbooks founder Bob DuPrey.

Practical applications

• Updated - Learning objectives help students focus on the essential takeaways of each chapter. In this edition, a bulleted list of objectives is featured on the opening page of each chapter.
• How To... feature examines an essential function or issue within various segments of the hospitality industry and how it might be addressed or resolved — e.g., “How to Get a Step Ahead in the Industry” (Ch. 1).
• Career information in most chapters documents the array of careers available in various segments of the hospitality industry, and helps students link what they are learning to specific career opportunities.
• Review and application activities include internet exercises and Check Your Knowledge questions throughout the text, as well as chapter-ending review questions, Apply Your Knowledge questions, and suggested activities.

New to this Edition

In-depth exposure to all areas of hospitality

• The Current Issues section of each chapter has been revised and updated with factors currently shaping the future of each segment of the hospitality industry.
• Information on planning has been updated, including with details on objectives and key results.
• Information on gaming entertainment has been reorganized. The history of the industry and current practices now appear in one complete section.

Real-world examples

• Case studies based on industry scenarios — including a new one in each chapter — challenge students to recommend appropriate actions — e.g., “Overbooked: The Housekeeping Perspective” (Ch. 3).
• Interviews with hospitality professionals have been updated, including those with social media coach Fallon Zoe, general managers Thom Druffel and Norberto Roman, and Hospitality Playbooks founder Bob DuPrey.

Practical applications

• Learning objectives help students focus on the essential takeaways of each chapter. In this edition, a bulleted list of objectives is featured on the opening page of each chapter.

Table of Contents

PART 1: INTRODUCING HOSPITALITY AND LODGING
1. Introducing Hospitality
2. The Hotel Business
3. Rooms Division
4. Hotel Food and Beverage

PART 2: BEVERAGES, RESTAURANTS, AND MANAGED SERVICES
5. Beverages
6. The Restaurant Business
7. Restaurant Management
8. Managed Services

PART 3: TOURISM, RECREATION, ATTRACTIONS, CLUBS, AND GAMING
9. Tourism
10. Recreation, Attractions, and Clubs
11. Gaming Entertainment

PART 4: ASSEMBLIES, EVENTS, AND ATTRACTIONS
12. Meetings, Conventions, and Expositions
13. Special Events

PART 5: MANAGERIAL AREAS OF THE HOSPITALITY INDUSTRY
14. Leadership and Management
15. Planning
16. Organizing
17. Communication and Decision Making
18. Control

Author

Dr. John R. Walker, DBA, FMP, CHA, is the McKibbon Professor of Hotel and Restaurant Management at the University of South Florida and a Fulbright senior specialist. John’s years of industry experience began with management training at the Savoy Hotel London. This was followed by terms as food and beverage manager, assistant rooms division manager, catering manager, and general manager with Grand Metropolitan Hotels, Selsdon Park Hotel, Rank Hotels, Inter-Continental Hotels, and the Coral Reef Resort, Barbados, West Indies.
John has taught at two- and four-year schools in Canada and the United States. In addition to being a hospitality management consultant and text author, he has been published in the Cornell Hotel Restaurant Administration Quarterly, the Hospitality Educators Journal, and the New York Times. He is a ten-time recipient of the President’s Award for teaching, scholarship, and service, and he has received the Patnubay Award for exemplary professional performance through teaching and authorship of tourism and hospitality publications.
John is an editorial advisory board member for Progress in Tourism and Hospitality Research. He is a past president of the Pacific Chapter of the Council on Hotel, Restaurant, and Institutional Education (CHRIE). He is a certified hotel administrator (CHA) and a certified foodservice management professional (FMP).
John is married to Josielyn T. Walker, and they have twins, Christopher and Selina. The Walkers live in Sarasota, Florida.