Using MIS

Series
Pearson
Author
David Kroenke / Randall J. Boyle  
Publisher
Pearson
Cover
Softcover
Edition
11
Language
English
Total pages
600
Pub.-date
September 2020
ISBN13
9780135191767
ISBN
0135191769


Product detail

Title no longer available

Description

For introductory courses in IS (information systems) and MIS (management information systems).

Mastering an essential business course
Engaging and comprehensive, Using MIS helps students understand all the ways information systems are transforming the businesses of today and tomorrow. Its query-based format and creative learning aids challenge students to consider how they can anticipate and participate in that transformation. The 11th edition reflects key technological advancements and their impact on business strategy, including artificial intelligence, machine learning, and cloud-based services. New guides, exercises, and topical content keep the text current with rapid shifts in MIS and its applications.

Also available with MyLab MIS
MyLab is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. And, with MIS Decision-Making Sims and Auto-Graded Excel and Access Projects, students learn how MIS concepts will help them succeed in their future careers. Learn more about MyLab MIS.

Plus, give students anytime, anywhere access with Pearson eText
Pearson eText is a simple-to-use, mobile-optimized, personalized reading experience available within MyLab. It lets students highlight, take notes, and review key vocabulary all in one place — even when offline. Seamlessly integrated videos and other rich media engage students and give them access to the help they need, when they need it. Educators can easily share their own notes with students so they see the connection between their eText and what they learn in class.

For instructors not using MyLab, Pearson eText can also be adopted on its own as the main course material. Learn more about Pearson eText or contact your Pearson rep for purchase options.

Features

Hallmark features of this title

Real-world practice

  • A collaboration exercise in each chapter (some new to this edition) prompts teams of students to solve a sample business problem using collaborative workplace tools.
  • A So What? exercise in each chapter (7 of them new to this edition), asks students to apply chapter content and consider why the selected IS issues matter to their future professional lives.

Organized for learning

  • Each chapter starts with a list of questions and ends with an Active Review. Based on research, this approach inspires reading actively in pursuit of answers, then tests comprehension.
  • Using Your Knowledge exercises (including several new to this edition) ask students to apply their critical thinking skills to complete a practice problem.

New to this Edition

New and updated features of this title

  • EXPANDED: 3 guides in each chapter drive discussion of ethics, security, and career issues in IS. 4 new ethics guides, 6 new career guides and 6 new security guides are included.
  • NEW: 3 new sections on artificial intelligence and its impact on organizations and workers feature a simple machine learning example with spam filtering and a high-level look at IBM’s® Watson.
  • UPDATED: An International Dimension module at the end of the text discusses international aspects of IS/MIS with new statistics on international internet access and GDP Regulation law.
  • UPDATED: Application exercises provide practice solving business problems with Excel, Access or web apps. Microsoft® AI apps, networking commands and Recuva file recovery are addressed.
  • UPDATED: A business situation, designed to establish content relevance, starts each chapter. 2 businesses are addressed: ARES, an augmented reality exercise startup; and (new to 11/e) eHermes, a mobile shopping startup with self-driving vehicles.
  • UPDATED: A case study at the end of each chapter (including 4 new cases), applies new knowledge to real-world situations (feat. salesforce.com, Airbnb®, and LinkedIn®). Chapter-ending content also includes a discussion of 2029 to consider how chapter concepts, technology and systems are likely to change by then.

Table of Contents

PART 1: WHY MIS?
1. The Importance of MIS
2. Strategy and Information Systems
3. Business Intelligence Systems

PART 2: INFORMATION TECHNOLOGY
4. Hardware, Software, and Mobile Systems
5. Database Processing
6. The Cloud

PART 3: USING IS FOR COMPETITIVE ADVANTAGE
7. Collaboration Information Systems
8. Processes, Organizations, and Information Systems
9. Social Media Information Systems

PART 4: INFORMATION SYSTEMS MANAGEMENT
10. Information Systems Security
11. Information Systems Management
12. Information Systems Development

The International Dimension
Application Exercises

Author

About our authors

David Kroenke has many years of teaching experience at Colorado State University, Seattle University, and the University of Washington. He has led dozens of seminars for college professors on the teaching of information systems and technology; in 1991, the International Association of Information Systems named him Computer Educator of the Year. In 2009, David was named Educator of the Year by the Association of Information Technology Professionals-Education Special Interest Group (AITP-EDSIG).

David worked for the US Air Force and Boeing Computer Services. He was a principal in the startup of three companies, serving as the vice president of product marketing and development for the Microrim Corporation and as chief of database technologies for Wall Data, Inc. He is the father of the semantic object data model. David’s consulting clients have included IBM®, Microsoft®, and Computer Sciences Corporations, as well as numerous smaller companies. Recently, David has focused on using information systems for teaching collaboration and teamwork.

His text Database Processing was first published in 1977 and remains a current, essential resource. David has authored and coauthored many other textbooks, including Database Concepts, Experiencing MIS, SharePoint for Students, Office 365 in Business, and Processes, Systems, and Information: An Introduction to MIS.

Randall J. Boyle is a professor of Management Information Systems and Willard Eccles Fellow at Weber State University. He received his PhD in Management Information Systems from Florida State University in 2003. He also has a master's degree in Public Administration and a BS in Finance. He has received university teaching awards at Weber State University, Longwood University, the University of Utah, and the University of Alabama in Huntsville. He has taught a wide variety of classes, including Introduction to MIS, Cyber Security, Networking & Servers, System Analysis and Design, Telecommunications, Advanced Cyber Security, Decision Support Systems, and Web Servers. His research areas include deception detection in computer-mediated environments, secure information systems, the effects of IT on cognitive biases, the effects of IT on knowledge workers, and e-commerce. He has published in several academic journals and has authored several textbooks, including Experiencing MIS, 9th Edition,?Corporate Computer and Network Security,?5th Edition, Applied Information Security, 2nd Edition, and Applied Networking Labs, 2nd Edition.