Management Information Systems plus Pearson MyLab MIS with Pearson eText, Global Edition

Series
Pearson
Author
Jane P. Laudon / Kenneth C. Laudon  
Publisher
Pearson
Cover
Softcover
Edition
15
Language
English
Pub.-date
September 2017
ISBN13
9781292211862
ISBN
1292211865
Related Titles



Description

For courses in Management Information Systems (MIS)

This package includes MyLab MIS

 

The authoritative, case-based view into how businesses leverage information systems

Kenneth and Jane Laudon’s popular Management Information Systems: Managing the Digital Firm, along with MyLabTM MIS, continues to define the way MIS courses are taught. Designed for business students, the text provides insight into how contemporary businesses leverage information technologies and systems to achieve corporate objectives. The new edition provides the most up-to-date and comprehensive overview of information systems used by businesses today, including all-new real-world cases and discussion of significant contemporary topics, from big data and the Internet of Things (IoT) to machine learning and DevOps.

 

Featuring comprehensive coverage of new technologies and applications, while also considering their impact on business models and decision-making, Management Information Systems enhances learning through vivid examples designed to capture the imaginations of all students. As they build sought-after skills for the modern workplace, students will learn to lead management discussions and drive decisions about their firm’s information systems.


This package includes MyLab MIS, an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.

 

MyLab MIS should only be purchased when required by an instructor. Please be sure you have the correct ISBN and Course ID. Instructors, contact your Pearson rep for more information.

Features

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content, which is especially relevant to students outside the United States.

 

About the Book

 

·    NEW! Video Cases collection includes 36 video cases (two or more per chapter) and 10 additional instructional videos covering key concepts and experiences in the MIS world. Video Cases are listed at the beginning of each chapter.

·    NEW! Learning Tracks includes 47 Learning Tracks in MyLab™ MIS for additional coverage of selected topics.

·    NEW! All-new opening, closing, and Interactive Session cases keep the text current and up-to-date. The text, figures, tables, and cases have all been updated with the latest sources from industry and MIS research.

·    UPDATED! This edition has been updated to cover significant new topics in MIS, including:

o Big Data and the Internet of Things: In-depth coverage of big data, big data analytics, and the Internet of Things (IoT) is included in Chapters 1, 6, 7, and 12. Topics include big data analytics, analyzing IoT data streams, Hadoop®, in-memory computing, non-relational databases, and analytic platforms.

o Cloud Computing: Updated and expanded coverage of cloud computing is included in Chapter 5 (IT infrastructure), with more detail on types of cloud services, private and public clouds, hybrid clouds, managing cloud services, and a new Interactive Session on using cloud services. Cloud computing is also covered in Chapter 6 (databases in the cloud), Chapter 8 (cloud security), Chapter 9 (cloud-based CRM and ERP), Chapter 10 (e-commerce), and Chapter 13 (cloud-based systems development).

o Social, Mobile, Local: New e-commerce content has been added to Chapter 10, describing how social tools, mobile technology, and location-based services are transforming marketing and advertising.

o Social Business: Expanded coverage of social business is introduced in Chapter 2 and discussed throughout the text. Detailed discussions of enterprise (internal corporate) social networking as well as social networking in e-commerce are included.

o Other topics covered in this edition include BYOD and mobile device management, smart products, DevOps, zero-day vulnerabilities, machine learning, chatbots, near field communication (NFC), native advertising, WindowsTM 10, Microsoft® Office 365TM, platforms, and software-defined storage (SDS).

·  Real-world business cases and examples help students see the direct connection between information systems and business performance. In-text examples and case studies show students how specific companies use information systems to achieve objectives. The text uses only current (2016) examples from business and public organizations to illustrate important concepts in each chapter. All case studies describe companies or organizations that are familiar to students, such as Nike, Rugby Football Union, Facebook, Walmart, Fiat, Unilever, and GE.

·    REVISED! Two short cases in each chapter have been redesigned as Interactive Sessions to be used in the classroom (or on Internet discussion boards) to stimulate student interest and active learning. Each case concludes with case study questions. The case study questions provide topics for class discussion, Internet discussion, or written assignments.

·    A Hands-On MIS Projects section at the end of each chapter contains three types of projects: two Management Decision Problems; a hands-on application software exercise using Microsoft® Excel,TM AccessTM, or web page and blog creation tools; and a project that develops Internet business skills.

·    Collaborative projects in each chapter encourage students working in teams to use Google DriveTM, Google DocsTM, or other open source collaboration tools. The first team project in Chapter 1 asks students to build a collaborative Google site.

·    Author-Certified Test Bank: The authors worked closely with skilled test item writers to ensure that higher-level cognitive skills are tested throughout the text. Test bank multiple-choice questions include questions on content, but also include many questions that require analysis, synthesis, and evaluation skills.

·    Annotated Slides: The authors have prepared a comprehensive collection of 50 PowerPointTM slides for each chapter to be used in lectures. Many of these slides are the same as used by Ken Laudon in his MIS classes and executive education presentations. Each of the slides is annotated with teaching suggestions for asking students questions, developing in-class lists that illustrate key concepts, and recommending other firms as examples.

·    Student Learning Objectives are organized around a set of study questions to focus student attention. Each chapter concludes with a Review Summary and Review Questions organized around these study questions, and each major chapter section is based on a Learning Objective.

·    Career Resources: Extensive Career Resources include job-hunting guides and instructions on how to build a digital portfolio demonstrating the business knowledge, application software proficiency, and Internet skills acquired from using the text. The portfolio can be included in a resume or job application or used as a learning assessment tool for instructors.

·    Instructor Resources: At the Instructor Resource Center, www.pearsonhighered.com/irc, instructors can easily register to gain access to a variety of instructor resources available with this text in downloadable format. If assistance is needed, our dedicated technical support team is ready to help with the media supplements that accompany this text. The following supplements are available with this text:

o Instructor’s Resource Manual

o Test Bank

o TestGen® Computerized Test Bank

o PowerPointTM Presentation

o Image Library

o Lecture Notes

 

This package includes MyLab MIS, an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.

·    Live-in-the-Application Excel and Access Grader Projects: Give students hands-on experience with the kind of software they will use in business to strengthen their ability to analyze a problem and implement a solution using these applications. Students can submit their work, keeping learners on task and offering instructors better insight into their students' progress.

·    Decision-making Simulations: Place your students in the role of a key decision maker. The simulation will change and branch based on the decisions students make, providing a variety of scenario paths. UPDATED! Fully re-written, decision-making mini-simulations are now available with an updated design and workflow.

·    Video Exercises: Engaging videos bring business concepts to life and explore business topics related to the theory students are learning in class. Quizzes then assess students’ comprehension of the concepts covered in each video.

·    Dynamic Study Modules (DSMs): Through adaptive learning, students get personalized guidance where and when they need it most, creating greater engagement, improving knowledge retention, and supporting subject-matter mastery. Also available on mobile devices. NEW! Instructors can now remove questions from Dynamic Study Modules to better fit their course.

·    Writing Space: Better writers make great learners—who perform better in their courses. Providing a single location to develop and assess concept mastery and critical thinking, the Writing Space offers assisted-graded, and create-your-own writing assignments, allowing you to exchange personalized feedback with students quickly and easily. Writing Space can also check students’ work for improper citation or plagiarism by comparing it against the world’s most accurate text comparison database available from Turnitin.

·    Learning CatalyticsTM: Generate class discussion, customize your lecture, and promote peer-to-peer learning with real-time analytics. As a student response tool, Learning Catalytics uses students’ smartphones, tablets, or laptops to engage them in more interactive tasks and thinking.

o NEW! Upload a full PowerPoint® deck for easy creation of slide questions.

o NEW! Team names are no longer case sensitive.

o Help your students develop critical thinking skills.

o Monitor responses to find out where your students are struggling.

o Rely on real-time data to adjust your teaching strategy.

o Automatically group students for discussion, teamwork, and peer-to-peer learning.

·    Reporting Dashboard: View, analyze, and report learning outcomes clearly and easily, and get the information you need to keep your students on track throughout the course, with the new Reporting Dashboard. Available via the MyLab Gradebook and fully mobile-ready, the Reporting Dashboard presents student performance data at the class, section, and program levels in an accessible, visual manner.

·    Learning Management System (LMS) Integration: You can now link from Blackboard Learn, Brightspace by D2L, Canvas, or Moodle to MyLab MIS. Access assignments, rosters, and resources, and synchronize grades with your LMS gradebook. For students, single sign-on provides access to all the personalized learning resources that make studying more efficient and effective.

 

Additional Features: Included with the MyLab are a powerful homework and test manager, robust gradebook tracking, comprehensive online course content, and easily scalable and shareable content. Students also have access to interactive tutorial exercises with immediate feedback, access to online tutors, chapter warm ups, chapter quizzes, and end-of-chapter discussion questions.

New to this Edition

About the Book

 

·    Video Cases collection includes 36 video cases (two or more per chapter) and 10 additional instructional videos covering key concepts and experiences in the MIS world. Video Cases are listed at the beginning of each chapter.

·    Learning Tracks includes 47 Learning Tracks in MyLab™ MIS for additional coverage of selected topics.

·    All-new opening, closing, and Interactive Session cases keep the text current and up-to-date. The text, figures, tables, and cases have all been updated with the latest sources from industry and MIS research.

·    This edition has been updated to cover significant new topics in MIS, including:

o Big Data and the Internet of Things: In-depth coverage of big data, big data analytics, and the Internet of Things (IoT) is included in Chapters 1, 6, 7, and 12. Topics include big data analytics, analyzing IoT data streams, Hadoop, in-memory computing, non-relational databases, and analytic platforms.

o Cloud Computing: Updated and expanded coverage of cloud computing is included in Chapter 5 (IT infrastructure), with more detail on types of cloud services, private and public clouds, hybrid clouds, managing cloud services, and a new Interactive Session on using cloud services. Cloud computing is also covered in Chapter 6 (databases in the cloud), Chapter 8 (cloud security), Chapter 9 (cloud-based CRM and ERP), Chapter 10 (e-commerce), and Chapter 13 (cloud-based systems development).

o Social, Mobile, Local: New e-commerce content has been added to Chapter 10, describing how social tools, mobile technology, and location-based services are transforming marketing and advertising.

o Social Business: Expanded coverage of social business is introduced in Chapter 2 and discussed throughout the text. Detailed discussions of enterprise (internal corporate) social networking as well as social networking in e-commerce are included.

o Other topics covered in this edition include BYOD and mobile device management, smart products, DevOps, zero-day vulnerabilities, machine learning, chatbots, near field communication (NFC), native advertising, Windows 10, Microsoft Office 365, platforms, and software-defined storage (SDS).

·    Two short cases in each chapter have been redesigned as Interactive Sessions to be used in the classroom (or on Internet discussion boards) to stimulate student interest and active learning. Each case concludes with case study questions. The case study questions provide topics for class discussion, Internet discussion, or written assignments.


This package includes MyLab MIS, an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.

 

·    Decision-making Simulations: Place your students in the role of a key decision maker. The simulation will change and branch based on the decisions students make, providing a variety of scenario paths. UPDATED! Fully re-written, decision-making mini-simulations are now available with an updated design and workflow.

·    Dynamic Study Modules (DSMs): Through adaptive learning, students get personalized guidance where and when they need it most, creating greater engagement, improving knowledge retention, and supporting subject-matter mastery. Also available on mobile devices. NEW! Instructors can now remove questions from Dynamic Study Modules to better fit their course.

·    Learning CatalyticsTM: Generate class discussion, customize your lecture, and promote peer-to-peer learning with real-time analytics. As a student response tool, Learning Catalytics uses students’ smartphones, tablets, or laptops to engage them in more interactive tasks and thinking.

o NEW! Upload a full PowerPoint® deck for easy creation of slide questions.

o NEW! Team names are no longer case sensitive.

Table of Contents

I. Organizations, Management, and the Networked Enterprise

 

1. Information Systems in Global Business Today

2. Global E-business and Collaboration

3. Information Systems, Organizations, and Strategy

4. Ethical and Social Issues in Information Systems

 

II. Information Technology Infrastructure

 

5. IT Infrastructure and Emerging Technologies

6. Foundations of Business Intelligence: Databases and Information Management

7. Telecommunications, the Internet, and Wireless Technology

8. Securing Information Systems

 

III. Key System Applications for the Digital Age

 

9. Achieving Operational Excellence and Customer Intimacy: Enterprise Applications

10. E-commerce: Digital Markets, Digital Goods

11. Managing Knowledge

12. Enhancing Decision Making

13. Building Information Systems

14. Managing Projects

15. Managing Global Systems

 

References

Glossary

Indexes