Description

For anyone who wishes to improve their Business Etiquette.

A brief, professional, reader-friendly guide to understanding business etiquette.

Put your best professional foot forward with Guide to Business Etiquette, a brief text that covers all the important issues and concepts without confusing the reader with excess material.

This edition now covers basic digital etiquette and provides information on how to maintain business relationships.

Features

For anyone who wishes to improve their Business Etiquette.

A brief, professional, reader-friendly guide to understanding business etiquette.

Put your best professional foot forward with Guide to Business Etiquette, a brief text that covers all the important issues and concepts without confusing the reader with excess material.

This edition now covers basic digital etiquette and provides information on how to maintain business relationships.

NEW! Presenting new and current material—without sacrificing brevity: The second edition maintains the sleek and concise style that made the first edition so successful, while adding and updating a large amount of material. Examples of new material include:

• Understanding the Rules of Etiquette
• Creating a Powerful First Impression
• Basic Communication Etiquette
• Basic Business Dining Etiquette
• Special Dining Events
• Successful Meetings
• Cross-Cultural Etiquette

Keeping it short, professional, and readable:

• Short: The authors have summarized key ideas from thousands of pages of text and research. Bulky examples, cases, footnotes, and exercises have been omitted for brevity’s sake.
• Professional: This text only includes the information professionals will find useful because unlike other textbooks, it has been designed specifically for business students.
• Readable: The format of this text, along with its clear writing style, makes it easy to read and skim. Overall, the tone is direct, matter-of-fact, and nontheoretical.

Making it easy for you to combine this text with additional guides: Prentice Hall/Pearson offers “value packs” which would allow you to combine Guide to Business Etiquette with any other book in the “Guide To” series. So, if you would like to teach any of the following topics in more detail, consider adding any of the following books:

• For students who speak English as a second language and for international students: Guide for Internationals.
• For more information on cross-cultural communication:
• Guide to Cross-Cultural Communication.
• For more details on one-to-one interpersonal and listening skills: Guide to Interpersonal Communication.
• To further enhance business presentations: Guide to Presentations.
• To increase PowerPoint^® skills: Guide to PowerPoint (for PPt. version 2003) or Guide to PowerPoint (for PPt. version 2007) depending on which version your students use.  

New to this Edition

NEW! Presenting new and current material—without sacrificing brevity: The second edition maintains the sleek and concise style that made the first edition so successful, while adding and updating a large amount of material. Examples of new material include:

• Understanding the Rules of Etiquette
• Creating a Powerful First Impression
• Basic Communication Etiquette
• Basic Business Dining Etiquette
• Special Dining Events
• Successful Meetings
• Cross-Cultural Etiquette

Table of Contents

Chapter 1: Understanding the Rules of Etiquette  
1. Etiquette lessons from history  
2. The basis of etiquette today
Chapter 2: Creating a Powerful First Impression  
1. Dressing to make a good impression  
2. Introducing yourself and others  
3. Shaking hands  
4. Interviewing basics  
Chapter 3: Maintaining Business Relationships  
1. Conflict resolution  
2. Personal workspace  
3. Office romances  
4. Business travel  
5. Other potential conflict situations  
Chapter 4: Communication Etiquette  
1. Communication etiquette  
2. Face-to-face etiquette  
3. Telephone etiquette  
4. Writing etiquette  
5. Email etiquette  
6. Web page etiquette  
7. Public speaking etiquette  
Chapter 5: Basic Digital Etiquette
1. Telephone etiquette
2. Email etiquette
3. Webpage etiquette
4. Etiquette for other digital options
Chapter 6: Basic Business Dining Etiquette
1. Basic dining behavior
2. Basic table settings
3. Basic table manners
4. Host etiquette
5. Guest etiquette
Chapter 7: Special Dining Events
1. Invitations
2. Formal dining
3. Business banquets
4. Casual dining
Chapter 8: Successful Meetings  
1. Before the meeting  
2. During and after the meeting  
3. Being a productive participant  
4. Distance meetings  
5. Parliamentary procedure  
Chapter 9: Cross-Cultural Etiquette  
1. Preparing for your trip  
2. Greeting people  
3. Establishing relationships  
4. Eating and gift giving  
5. Considering gender issues