Prof. Dr. Kevin Lane Keller

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MARKETING-MANAGEMENT
MARKETING-MANAGEMENT
Kotler, Philipp; Keller, Kevin Lane; Opresnik, Marc Oliver
Pearson Studium
German
August 2017
9783868942798

Fr. 64.20

Marketing Management
Marketing Management
Phil T. Kotler
Pearson
English
July 2019
9781292248448

Fr. 96.20

Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition
Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition
Kevin Lane Keller
Pearson
English
August 2019
9781292314969

Fr. 96.20